I created Project Esports in October of 2017 as a way to combine my passion of esports and podcast, in addition to gaining experience in content creation, digital marketing and team management.
Over 6000 downloads through podcasting services
Published an episode every week since October of 2017
Social Media Marketing
In order to interact with our listeners and help build a community, we selected Twitter to be our focus on social media. While managing the platform, I grew the twitter using custom graphics, giveaways, short video content and more.
Some statistics on our Twitter following and reach:
Average monthly reach was ~35,000 impressions
Held a monthly engagement rate of 3.3%
Website Design and Search Engine Optimization
For the Podcast, I created www.ProjectEsportsPodcast.com that would be used as our main hub for all information, content and contact information. The website is not longer live, and now direct’s to Popped Off!’s homepage.
Build and managed the website using the Squarespace Content Management System
Implemented best Search Engine Optimization practices across the site including Alt Tags, Meta Descriptions, and more.